O'Brien Creative Group

Tapptek Details

 

Tapptek Logo Design

Tapptek was conceptualized as the first truly innovative technology for beer taps since the era of Prohibition. As a way to increase revenue for both restaurant owners and beverage brands, Tapptek’s patented system aims to influence and engage customers at the point of purchase.

Accordingly, O’Brien Creative Group designed their logo and website with their technology in mind. OCG’s original logo design showcases Tapptek’s strategy of engaging customers through digital media, and can be easily recognized as a unique and individualistic icon.