First rolled out in 2015 as a solution to the unbearably cold seats sports fans have to deal with during games played in inclement weather. Founders Steve and Jerry were able to combine their knowledge of banking, finance, and sports fandom to create the perfect product to make any game a game worth staying until the end for.

The patent-protected disposable seat warmer can be found at NFL and Collegiate stadiums around the country. Additionally, Hotseat Warmers has partnered with 501(c) charity, Backpacks For Life, in an effort to help provide homeless veterans with the essentials necessary to pick themselves up and start working towards a better life.

With the help of O’Brien Creative Group, Hotseat Warmers was able to re-brand and venture into new markets with a fresh perspective. A solid brand is crucial to a successful business.